CREATING A RIPPLE OF CHANGE, BUILDING BRANDS & CONNECTING PEOPLE
We Are
We are experts in the marketing of health-care services in the 21st century. Health Marketing 101 are a team that works with your practice to build your brand, reputation and people.
We Make
We make transformation happen in your health service. We don’t just add your services to online platforms. We initiate change at the very heart of your business.
Our story begins in 2004. After years working in health services and after completing a Master of Marketing, Sue Quadrelli saw the considerable need for strategic marketing services for the health industry.
Sue Quadrelli
Director/Founder
Sue understands the health industry. With more than 40 years working health services, she has a passion for the very special work that health services provide. There is no other industry which touches people’s lives so deeply and has such a lasting impact.
Sue is also experienced in business development, sales, coaching and management. Her interest in these areas led her to complete a Master of Marketing with the University of Newcastle.
This unique range of skills places her in the perfect position to bring her business development and marketing skills to the health industry.
The development of Health Marketing 101 is the culmination of Sue’s desire to help health professionals around the country to communicate their services to potential patients.
Maddy
Digital Marketing & Communication Specialist
Maddy is an experienced Digital Marketing & Communication Specialist, she will always endeavour to meet client expectations and create material customised to your brand.
She has experience with digital and print media, graphic design, social media, reporting and analytics and much more.
Maddy completed her Bachelor of Communication (Honours) majoring in Media Production from University of Newcastle in 2015 and found her passion in digital marketing and design.
Chelsea
Marketing Assistant
Chelsea is an upcoming marketer, bringing her passion and new knowledge to the team. She provides support to the director by assisting in activities such as the organisation of campaigns, developing marketing strategies and conducting market research.
She is experienced in sales, administration, event management, and has worked on an array of projects. She has a great eye for detail, and strives to meet the needs of all clientele.
Chelsea is in her final year to complete a Bachelor of Business, majoring in Marketing from APM College of Business and Communications.
Practice Pulse
This is the first step into your business operational plan, here we examine your business by performing a pulse check, to diagnose the health of your practice and its well-being.
The second step in your operational plan is to create a treatment plan that includes various strategies to ensure your business is healthy and high performing.
Recently, while conducting some research, it was brought to my attention that the collection of patient information appears not to be common practice. Of course, patient confidentiality must remain at the forefront of how we operate; prospective and existing patients need to feel that......
Alice Duer Miller said that ‘Listening … means taking a vigorous, human interest in what is being told us. You can listen like a blank wall or like a splendid auditorium where every sound comes back fuller and richer.’ So often we relegate these soft-skills......
Brand identity is at the front and centre of marketing. Essentially, it is the face and personality of your brand. It is first impressions, and lasting impressions. To get to the core of your brand’s identity, you need to narrow down its central idea.......